Tuesday, May 26, 2009

Barbie On The Cover: Four Ways

Mattel continues Barbie's 50th anniversary celebration with a ToyNews magazine promotion.

Barbie rivals Tyra with four different cover shots on the magazine. Each of the four different designs will be sent to a quarter of the magazine's subscribers.

Does anyone subscribe to this? Which one did you get?

Friday, May 22, 2009

Does This Mean I'm Old Now?

Mattel long has been introducing reproductions from its greatest-hits lists of the 60s and 70s. Collectors tipsy with nostalgia currently can purchase the original striped-swimsuit classic (1959), Campus Sweetheart Barbie (1965) and Malibu Barbie (1971), among other retro offerings.

Nostalgia is a powerful marketing tool that motivates normally sane individuals to shell out many multiples the original cost to own (again) a toy they had as a kid.

How do I know this?

Because Mattel has started on the 80s.

The company introduced this year Barbie from Barbie and the Rockers. The doll originally debuted in 1986.

I haven't yet purchased the doll, though I admit to excited squeeling when I discovered her in the catalogue.

The squeeling eventually was replaced with the quiet realization that I am old enough to have a company reintroduce a doll from my childhood in its "Vintage Repros" category alongside reproductions from the 60s and 70s.


Of course, I probably should have anticipated this. A lot of toys from the 80s are back. My Little Pony, Strawberry Shortcake and Cabbage Patch Kids are all things I played with as a child, and I can see them all again at my local Target.

Sunday, May 17, 2009

Rerooting Experiment

I've been intending for the past couple of weeks to post a picture of the three Barbies I've going to practice rerooting on. (My grandma generously donated a few gently loved dolls. Thanks, Granny!) Unfortunately, I couldn't find them.

My husband during a fit of cleaning before some friends came over buried them in the deepest, darkest region of the front closet. According to him, it's weird to have a sack of dolls sitting on one's end table.


I doubt he'll react well to the actual rerooting process, when there will be bald Barbies laying around next to piles of hair.

I did eventually unearth the dolls, and here they are!

I'm keeping my expectation low for my first attempt at rerooting hair. If on the first attempt I can get the old hair out and the new hair in without splitting open a head or gauging a hole, I'll call it a success.